Widely spread rumors that email marketing is dead continue in spite of evidence to the contrary. If you’re one of those who believes it to be true, you’re wrong! In fact, email marketing is alive and is still a great avenue for customer follow-up and conversion. Email Marketing is Alive and Still Hanging On In…
Did you know that most retail brands (around 91%) use two or more social media channels? Both leading and local brands leverage the popularity of social media to communicate with their audience. Different social platforms can act as a great custom-relationship-management (CRM) tool to engage with your follower base and customers – a good way…
If you’ve been using Facebook for quite some time, you have probably noticed a new feature for reacting to someone else’s post. The iconic Facebook “Like” button now includes different emojis – love, haha, wow, sad and the angry reactions. This update started to roll-out in October of 2015 and is now fully rolled out….
2015 was a banner year for WSI and we are celebrating with this gift to you – 2016 Digital Marketing Guides. We celebrated our 20th year, created tons of content in support of our passion: helping businesses do better digital marketing! If I had to pick one overarching theme of our content this year, I’d…
The popularity of Instagram has grown overtime. It started as an independent app just used for photo sharing but became a widely used social app when Facebook bought it. Due to Instagram’s growing number of users, many businesses are stretching their marketing efforts into Instagram in an attempt to reach a new or potential market….
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